Learn infographic creation, promotion and measurement without leaving your desk.
| You know those ubiquitous infographics you see on LinkedIn, then Facebook, then in two emails from friends? You could be making those highly shareable pieces of content. The 2019 Cool Infographics Virtual Summit takes place Jan. 18 from noon–3:15 Central time. You’ll learn best practices for researching, creating, marketing and measuring infographics that people want to share. The virtual summit contains three sessions taught by infographics veterans from Southern Methodist University and JetBlue: Success starts here: Infographics planning, storytelling and tools Planning: A step-by-step design process for creating infographics Research: How to choose great topics and find the right data Design: Free visual tools to help you jump-start your infographics Web: How to publish infographics on your website with a landing page Next steps: How to maximize infographic quality, reach and ROI SEO: Essential skills to optimize infographics for search Promotion: Outreach and publishing strategies to build awareness Social media: How to maximize buzz for infographics on social media Measurement: How to track and show ROI for your infographics Award-winning infographics: Practical lessons from JetBlue Strategy: How to conceive infographics that tie to organizational goals Integration: How to supplement (and supercharge) press releases, media coverage, pitches, presentations and internal communications vehicles with infographics Analytics: How to measure your infographic’s success and adjust accordingly Modeling: Examples and lessons of stellar infographics |
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