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Jeff Erickson
For you this week:
We share how two developers, with a squad of volunteer coders, are building an app to show how small efforts really do add up in fighting climate change. Plus, we have seven tips to boost a tech project’s impact and advice from Mary Kay cosmetics from its HR makeover.

By Jeff Erickson, Oracle Editor-at-Large  
Climate Change
New App Lets You Share Efforts to Combat Climate Change
Taking small action to save the Earth can feel futile. But what if you could see the effect of millions of others biking to work or using a reusable water bottle? Two database developers are building a mobile app to give users a feeling of accomplishment and community, relying on about 30 volunteer developers and the Oracle Application Express (Oracle APEX) development platform. How it works.
Tech Impact
7 Ways to Boost Technology’s Impact
Here’s one big tip: Start with a shared vision for digital transformation. Productivity soars when employees work together to develop a clear plan for using new technology. Yet only 32% of employees think their company has a comprehensive strategy for digital transformation and 60% say they’re not sure if their company has a digital vision at all, finds a new study by Oracle and the WHU-Otto Beisheim School of Management. The #1 tip topping the list?
Branchless Banking
A Branchless Banking Platform
Radius may not have traditional branches, but it does have an internally developed banking-as-a-service platform that consumers and small businesses can use to manage accounts, deposit checks, and more. And they can access a curated marketplace of online services such as insurance and bill payment negotiation. To look after its online customers, Radius is using Oracle Service Cloud to monitor phone, email, and chat questions and comments and immediately communicate directly with customers about their concerns. Meet the virtual assistant.
Mary Kay Cosmetics
7 Goals That Drove Mary Kay Cosmetics’ HR Makeover
Michelle Norman, Mary Kay’s vice president of human resources, and her team knew that the cosmetics giant needed to replace its HR system, which supports more than 5,000 full-time employees and millions of beauty consultants. One thing on their list of seven must-haves: mobile capability, so the system would be available anytime, anywhere. Here are more of Mary Kay’s must-haves for an HR system.
DataFox
For AI-Powered Insight, Start with Smart Data
Oracle DataFox’s algorithms perform more than 49 million customer record updates per week, providing data about millions of organizations, including most public companies worldwide. “Smart data is continually refreshed, so it’s not stale or static,” says Oracle’s Bastiaan Janmaat. The data can include head count, funding, revenue, growth, and more about potential sales prospects as well as rivals. By providing such data, DataFox integrations within Oracle ERP, sales, and marketing applications can improve AI-driven outcomes. What DataFox users say.
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