WardsAuto Daily Edition
 
















JULY 14, 2023



Volkswagen CEO Schaefer to Managers: ‘The Roof Is on Fire’

Thomas Schaefer’s fiery address reveals tough times are ahead for Volkswagen as unprecedented investments in the transition to electric vehicles weigh heavily on the German brand.

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Autoline Daily 2023: Top Industry News for July 14
VW CEO Warns “The Roof Is On Fire”; Detroit 3 Labor Costs Are The Highest; Ioniq 5 N Offers Blistering Performance

UAW Cites Dangerous Conditions at GM Battery JV

The potential hazards in the Ultium Cells plant have contributed to high employee turnover, which undermines quality and productivity, according to a UAW report. Ultium Cells calls the report “false and misleading.”

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Subaru Spots Lead Most-Watched Auto Ad Ranking

Chevrolet goes on a “Barbie” bonanza with a movie tie-in commercial for the Blazer BEV that received 157.6 million national TV ad impressions, per iSpot.

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FOR WARDS INTELLIGENCE SUBSCRIBERS
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Lordstown Motors’ recent failure may be a sign of more to come for the SPAC startups. But the next EV success story is already here.
FROM TU-AUTOMOTIVE
BYD’s $1Bn Indian BEV Production Expansion
As government regulators in Europe and the US attempt to reduce BEV component reliance on China, its automakers are increasingly flexing their financial muscle globally.
FROM INFORMA TECH'S AUTOMOTIVE DIVE
American muscle cars among the deadliest on the road: IIHS
Versions of the Chevrolet Camaro, Dodge Challenger, Dodge Charger and Ford Mustang made up six of the 21 vehicles with the highest driver death rates for model year 2020, the Insurance Institute for Highway Safety said Thursday.