WardsAuto Dealer 5
WardsAuto Dealer 5
 

MAY 5, 2017

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Hey there. Welcome to the WardsAuto Dealer 5 for Friday, May 5. To start your day, we've put together items from WardsAuto.com and across the Internet. So let's go:

1.

WardsAuto chats with Steve Cottrell, CEO of Athenticom, about the science of collecting sales, service and inventory data.

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Impacting 60% of sales.
Autotrader and Kelley Blue Book impact 60% of sales — and we can prove it. Through advanced data and analytics, we can show you that a relationship with these two powerful sites is a relationship you can bank on. For a free customized analysis, head to LetUsShowYou.com today.

2.

The 17th annual WardsAuto e-Dealer 100 list shows the day when someone can perform the entire buying process via a home computer is closer than expected.

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3.

The exterior design of a vehicle will draw buyers to dealer showrooms, but the interior closes the deal. Here's a rundown of the 2017 Wards 10 Best Interiors winners and a look behind the scenes at the judging process.

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What good is a flashy new car if you don’t know how to drive?
DMS technology is only as good as the company behind it. To get the most out of your tech, you need a dedicated expert whose sole focus is the success of your dealership. Download our guide to discover the winning combo to help your dealership thrive.

4.

Luxury electric-vehicle maker Tesla finds itself in hot water again. This time for allegedly operating a Connecticut gallery as a dealership without a proper state license. 

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5.

A Los Angeles dealership is moving to a new location "off the beaten path" but expects to do just fine. Here's why.

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“Our labor gross profit is up 24%. Our biggest challenge was having clients leave. About 20% were going somewhere else. With Advanced Service, they are coming back in. I would tell other customers they would be foolish not to try it.”
– Clay Caruthers, Service Manager, Land Rover Dallas

See how Clay improved
That’s our WardsAuto Dealer 5 for today. We’ll be back soon with more high fives.

To reach the editor for whatever reason, contact Steve Finlay at sfinlay@wardsauto.com.

OK, finally... Forward this alert to dealership colleagues. The more in-the-know people at your place, the better it is. Over and out.


Now for the legal stuff...