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Econsultancy’s 2021 Future of Marketing report found that 93% of marketers described ‘empathy for the customer and a deep understanding of their needs’ as either ‘important’ or ‘critically important’ for meeting CX expectations over the next two years.

But how do you identify what those underlying needs are? And then build them into your thinking around customer experience?

Learn more by watching Econsultancy Live: CX 2022, available on-demand until 27 May.

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Accessing video on demand

It's not too late to see sessions from the day. To access them, you'll need to register first. Once registered, simply log in, then click into the sessions on the agenda to view them.

Please note that Roundtables will not be available to access on demand.

All the best,
The Econsultancy Team

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