We’ve Reached New Heights productiong lue & Thinkwell are now TAIT

Hello ,

I’m thrilled to share some fantastic news with you.

For over 45 years, TAIT has been at the forefront of creating unforgettable live experiences, from captivating Super Bowl performances and cutting-edge concerts to innovative theme parks and attractions. Today, we’re excited to share that we are taking things to the next level: Thinkwell and productionglue are now officially TAIT.

This integration is not just about helping clients achieve their goals, it’s about reaching new heights in the live arena—growing bolder, wilder, and more imaginative. Thinkwell, known for designing immersive experiences like The Warner Bros. Studio Tour London–The Making of Harry Potter, and productionglue, who has produced standout activations including Snapchat’s NewFronts, compelling conferences for Bloomberg, along with consumer activations for Nike, are now combining forces under the TAIT banner.

Together, we’re set to tackle even bigger challenges, creating culture-defining moments that redefine what’s possible across brand, live, placemaking, and location-based experiences. We’re continuing to grow in EMEA, and Asia, are excited about our expanded producing presence in Europe, and can’t wait to show off what we have in store at SXSW London 2025.

Join us on this incredible journey. We’re looking forward to introducing you to the TAIT of today, as we explore impossible together.

Learn More: taittowers.com

Warm regards,

Jen Kurland
Chief Brand Officer, TAIT
TAIT

Global HQ • 401 W Lincoln Avenue • Lititz, PA 17543