Econsultancy Pulse
Friday 1 February 2019 | View in browser
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Six visual web design trends set to be big in 2019
Web design is forever advancing as technology, standards and tastes change. As January comes to a close, it’s time for a round up of web design trends we’re likely to see a lot more of as 2019 progresses.
The best social media stories & campaigns from January 2019
Site speed: Seven ways developers and web managers can improve it
The four stages of social media issue and crisis management
Three steps to B2B customer experience management
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Need instant access to the latest stats? Struggle with ROI headaches? Or maybe you need to kick-start your marketing strategy?  Whatever your challenge is, there's an Econsultancy resource right at your fingertips.
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Featured Reports
The Digital Outlook: What’s hot for marketers in 2019?
Econsultancy’s Digital Outlook report delves into topics that marketers may not have engaged with in 2018, but should do in 2019. The topics discussed are mostly tactical, highlighting emerging technology and processes across disciplines such as search marketing, data and analytics, and ecommerce.
 
A Guide to Digital Marketing Tools
Gain an overview of 60 popular and peer-recommended tools across four main categories: content and experience, data, analytics and insights, email and marketing automation and social media and customer relationships. This report will help you make efficient decisions about the online marketing technology products that are most likely to add value to your digital marketing efforts.
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Today, the customer—not the company or the product—is at the center of all marketing initiatives. This customer-first approach means that the customer is acknowledged as an individual, rather than simply being a small part of your base or audience. Download Digital Personalisation 101 to find out how to make your customers feel welcome and unique — not just the first time they visit your site — but throughout the customer journey.
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Training
NEW! Digital Leadership
London, 13th February
Paid Social
London, 13th February
Delivering Effective Email Campaigns
London, 14th February
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Data acquisition is an integral component of any organization’s go-tomarket strategy. It’s the mechanism that keeps the wheels turning - without it, marketers have no one to market to, and sales teams have no one to sell to. This report will talk you through 14 data-focused reasons to choose the Wayin App Store to hit your data acquisition goals, as well as boosting engagement, increasing conversions and slashing marketing costs.
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