Insights to develop a cookieless data strategy
| Hi John, Those in the advertising industry, like technology brand HP, have gotten serious about going cookie-free. In fact, HP found a way to operationalize first-party data to not only acquire new customers, but also enhance their journey across the life cycle. During this live Tech-Talk Webinar, our guests from HP, ActionIQ, and Databricks will explore how HP adapted to cookie loss by putting first-party data into action for on-site personalization, retargeting, and more. Register here for "How HP Lowers Spend and Increases Conversion With a New Kind of Stack," presented by ActionIQ and Databricks. Please reserve your seat today. Space is limited. This webinar will take place on Wednesday, April 10, 2024 at 2pm ET / 11am PT. Sincerely, EMARKETER Editors |
|
|
This Tech-Talk Webinar is sponsored content by ActionIQ and Databricks. P.S. Please forward this invite to colleagues who are interested in media planning tactics. Interested in sponsoring a webinar? Email advertising@emarketer.com |
|
|
|
|
|