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If you are planning to test connected TV (CTV), you are not alone. Nearly 50% of direct-to-consumer marketers who plan to spend more on CTV and OTT in 2022 say it will be the first time their brands are investing in the space. This is according to research by Digital Remedy, which I will host for a live Tech-Talk Webinar.
Register here to join me for "To Last Touch & Beyond: Measuring Performance CTV." We will hear how to:
Drive bottom-line results in today’s complex ad space with more focused approaches Ask the right questions of CTV providers when evaluating performance Leverage incrementality analysis for growth on this channel Plus! Ask questions of our experts and learn more about CTVReserve your seat now to join me on Monday, December 6 at 2pm ET.
This Tech-Talk Webinar is sponsored content by Digital Remedy.
Sincerely,P.S. Please forward this invite to colleagues who may be interested in CTV ad performance. Thank you!
Interested in sponsoring a webinar? Email advertising@emarketer.com
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