Upcoming live session on June 11th!
| Functional beverages: Quench your thirst for category innovation | |
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| Product innovation opportunities in functional beverages are booming. The $57.94 billion in 2025 is expected to swell to $80.88 billion by 2030! Register for the upcoming SupplySide Food & Beverage Journal Intensive webinar addressing opportunities and challenges with clinically backed botanicals to flavor modulators and texturizing enhancers. Key takeaways: 📈 Market potential — how the functional beverage market is evolving to meet demands for improved focus, balanced mood and healthy aging. 🥤 Enhanced understanding of the taste challenges tied to active ingredients — how they can affect sensory attributes and strategies for solving this problem. 💪🏼 Insights on neutralizing flavor profiles and improving texture and stability, plus, novel solutions for gut-muscle axis performance. 🧠 Providing optimal benefits for consumers turning to functional beverages for nootropics. ⚡️How products can deliver energy boosting benefits without caffeine buzz. Don't miss this opportunity to gain valuable insights and evolve your product pipeline! | | Register here | Speakers: | |
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| Host: Fran Schoenwetter Director of content marketing, SupplySide | |
| Joe Hasan Account executive, Applied Food Sciences | |
| Emily Berg Marketing manager, beverages, Cargill | |
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| Katie Emerson Senior manager, scientific affairs, Kyowa Hakko |
| Laurentia Guesman Director of brand management, ThreoTech |
| Eric Rosenberg Sales and business development manager, North America, FrieslandCampina |
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