How to create and activate impactful sales collateral -

Hi John,

Because I am officially sitting in a sales role, it is not surprising for me to learn that only 20% of content created by marketers is actually used by sellers, according to American Marketing Association research. Be that as it may, I have a deep passion for marketing and am always disappointed when sales and marketing fail to connect.

Personally, I would love to help these teams unite—which is why I encourage you to register here for “How to Create Content that B2B Sellers Love (and Use),” presented by Allego. Together, we can work on this goal while we learn:

• How to co-create content to ensure what’s developed is impactful
• Why a focus on content activation is overdue
• Plus! Ask questions of our presenters

Reserve your seat now to join us on Thursday, November 18 at 2pm ET.

This Tech-Talk Webinar is sponsored content by Allego.

Sincerely,
Nancy Taffera-Santos
SVP, Media Solutions & Strategy

P.S. Please forward this invite to colleagues and peers who may be interested in B2B. Thank you!

Interested in sponsoring a webinar? I would love to work together! Please email advertising@emarketer.com and either myself or someone from my team will get back to you.