| | Free users, rejoice. We've made Welcome Emails free in the new MailPoet starting this week.
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Welcome Emails are a great way to engage your subscribers right from the start. You can expect to get open rates over 50%.
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| Not sure what Welcome Emails are? Watch the short video: |
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And now, onto the educational content!
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| Kim and the MailPoet Team |
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| | | | | Interesting and Non-Obvious Uses of Email | | Not sure what topics to include in your next newsletter? We've put together a few ideas you may not have thought of. |
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| | | | | How to Use Personalization for Increased Engagement | | Here are three simple tips to ensure your readers don't feel too generic. There's at least one you can use now. |
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| | | | | Marketing Strategy for Busy People | | No time to do it all? You're not alone. We take a look at what all the social channels are about. Yes, email reigns supreme, but it's not meant to replace other channels. Have your pick! |
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| | | | | From the Archives Building a Better Landing Page | | A good landing page can be the difference between wild success and crushing failure. No exaggeration intended – they’re that important. In this post, we revisit the perfect landing page. |
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| | | Links That Got Us Chatting | We share a lot of links between ourselves at MailPoet. Here are some we thought you might like too. Enjoy!
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Thinking of banning work emails during your weekends? Some countries have passed laws to encourage this. Isn't it common sense that to be better at work you also need to disconnect from it? What would really happen if you did? (BBC) We stumbled on this interesting survey of remote workers by Buffer. MailPoet being remote, we weren't surprised at the findings. 90% of us won't ever return to an office, promise. "Any updates on this?", "As per my last email"... 9 passive-aggressive email phrases that must end now (The Guardian). A study of Dropbox data reveals why some teams are better than others at collaborating. For example, try having smaller teams. Not just small, tiny teams! (HBR) Your to do list will never end. Keep calm, and carry on. (HBR) According to Dave Pell, author of NextDraft, an extremely popular newsletter in the US focused around news, there are 6 Ps for newsletters: personal, persistent, personalized, permanent, performance and perpetual. Check out his words of wisdom on Medium (but his website is on WordPress!) |
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| | Enjoy the back to school season! |
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