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| News for Today's Top Marketers |
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Wes Anderson's New H&M Christmas Ad, With Adrien Brody, Is Totally Stylish and Delightful adam&eveDDB cranks up the charm on a train By Tim Nudd H&M has had a very strong year in its advertising, and it's putting a festive bow on 2016 with this lovely short film for Christmas, directed by Wes Anderson (with help from London agency adam&eveDDB) and ...
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Britain Banned This Sweet Heinz Ad, Saying Drumming on Empty Bean Cans Is Dangerous Don't try this at home? By David Kiefaber We haven't heard much from the Advertising Standards Authority for a minute, but our fun-ruining homies across the pond haven't lost a step. This time, the British ad watchdog's target is a Heinz ad in ...
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How One Ad Agency Is Taking Workout Gear to the Extreme Mother New York and Snapbac focus on recovery By Patrick Coffee Every ad agency worth its salt has some sort of entreprenurial division, and Mother New York is no exception. Some recent ventures have included BuzzFeed-approved one-touch pizza delivery technology and an in-house ...
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State Farm and Postmates Are Delivering Free BBQ-and-French-Fries-Stuffed Burritos to NFL Fans Aimed at 'housegaters' By Christopher Heine Football fans love their big-screen TVs so much that "housegating" is evidently the new tailgating. State Farm, working with agency DDB Chicago, has partnered with courier service Postmates and ...
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Despite Post-Election Depression, Social Chatter Around Black Friday Is Mostly Positive Salesforce looked at past 30 days By Marty Swant Despite the negative nature of pre- and post-election social, Americans seem to at least be on the up and up when it comes to shopping.
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2 Students Turned November Into Brandsgiving With These Fun Ad Mockups They spent just an hour each day on the project By Jameson Fleming How do you show brands you're grateful for them? If you're Cat DeLong and Micah Wilkes, creative directors for the Brigham Young University AdLab, a student-run, professionally-mentored ad agency, you spend ...
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Amazon Is Dominating Online Retail Going Into the Holiday Shopping Season Data-rich chart shows it's a statistical rout By Christopher Heine Some might say it's Amazon's online world, and the rest of us are just browsing in it. And while virtually roaming Amazon's real estate, many people also spend a crazy of time and money purchasing ...
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