Outlier Media / Outlier Staff
How Outlier Media does — and does not — cover global conflict →“…We are going to keep our scope limited. We can respond to questions and concerns from metro Detroiters. We can amplify local events — be they protests, relief efforts, community building or policy changes. We may also be called upon to report on the effects of this conflict on residents and their families here and abroad.”
Wall Street Journal / Salvador Rodriguez and Meghan Bobrowsky
Meta’s Threads still lags behind Musk’s X, but platform is growing again →“Usage on Threads increased 13% during the week of Oct. 9 compared with the previous three-week average, according to analytics firm Sensor Tower. X saw an approximate 3% increase that week compared with the prior three-week average…Threads’ U.S. daily user base of 1.4 million, a figure closely followed by advertisers, is still far behind X’s 29 million, according to Sensor Tower.”
Pew Research Center / Naomi Forman-Katz
Washington Post / Drew Harwell
National Post / Anja Karadeglija
Substack / The Handbasket / Marisa Kabas
International News Media Association / Matt Lindsay
Keep it simple, sometimes: Embracing complexity often benefits news companies →“Complexity has a high return on investment (ROI) when it comes to the personalisation of customer experiences and relationships. Personalization of content recommendations, acquisition offers, and retention campaigns supported by analytics that provide propensity scores for subscription likelihood, churn risk, and healthy engagement levels are examples of when complexity is justified.”
The Present Age / Parker Molloy
Futurism / Victor Tangermann
International News Media Association / Greg Piechota
The Daily Beast / Lachlan Cartwright and Justin Baragona
The Messenger is “out of money,” its president reportedly said →“Staffers have also fumed about management tightly guarding access to the site’s Chartbeat, which provides data and analytics on online traffic. According to people familiar with the matter, only senior editors have the ability to see the data, on orders of Finkelstein, prompting concerns that traffic is struggling and ad revenue is tanking, especially since the site still largely relies on low-paying programmatic advertising.”