What Mic's demise teaches PR pros

What Mic's demise teaches PR prosThe digital landscape no longer resembles the exciting, rocket-fueled playground defined by startup media groups desperate for clicks. One promising company, Mic, which played to millennial readers, is defunct. Here's what PR pros can learn from its mistakes.

CONTENT MARKETING What the demise of Mic can teach us about content and metrics The digital landscape no longer resembles the exciting, rocket-fueled playground defined by startup media groups desperate for clicks. One promising company, Mic, which played to millennial readers, is defunct. Here's what PR pros can learn from its mistakes. CONTINUE READING...     Follow us:

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