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What’s going on at Facebook, and will it affect advertisers?
It is said that powerful organizations aren’t defeated by outside forces. Rather, their demise comes as a result of internal decay. Could that happen to the powerful business Facebook has built?
Five examples of podcasts from retail brands
Many brands – fashion and beauty retailers in particular – have chosen to create their own podcasts instead of merely advertising via the medium. This allows retailers to gain a more accurate picture of reach, as well as greater control over messaging and tone.
Agency positioning – what does good look like?
Agencies have a problem with positioning. Pick a few at random and you’ll struggle to identify much difference between them.
Digital China in 2019: Trends and recommendations
An overview of the China market in 2019 with focus on social commerce, KOL marketing and cross-border commerce.
A day in the life of… VP Marketing at Tryzens
Kate Maszluch is VP, Marketing at independent ecommerce experts Tryzens.
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Training
Multichannel Marketing and the Customer Journey
London, March 26
Paid Search (PPC) 
London, March 27
Online Merchandising  
London, April 2
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Featured Reports
Learning from Digital Disruptors Best Practice Guide
Digital disruption has become a reality across a broad range of sectors and has led to fierce competition across the board. This report defines best practice strategies, tactics and approaches from disruptive brands and businesses and distils key learnings that marketers can usefully apply in their day-to-day roles.
 
2019 Digital Trends
In association with Adobe and based on a survey of nearly 13,000 professionals, Econsultancy's 2019 Digital Trends report looks at the most significant digital-related trends that are driving marketing and customer experience strategies in the short to medium term, with a focus on understanding what companies are prioritising and what they regard as the greatest challenges.
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Choosing a feed management provider can be complex. Current pricing models are often on a per SKU, per partner or percentage of spend basis. All of this means that agencies and brands are being unfairly charged, not reflecting fair value. So why should your current provider unnecessarily profit from your online success, when there are little or no additional costs to manage feeds? Discover how you can save up to 75% versus your current provider with our Feed Manager solution.
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Econsultancy
 
Your guide to good email reputation. Maintaining a good reputation is absolutely critical to ensuring inbox placement and reaching your customers. While a bad reputation can be repaired, you should always follow best practices, maintain quality data, and keep your audience engaged to prevent damaging your reputation in the first place. 
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