Hi John,
We’re sending TLC and support to you today. If you need us, we are here!
It's very concerning to hear about fundraisers being laid off or furloughed these days to reduce costs. We're shocked to see so many organizations making short term financial decisions that will dramatically reduce future cash flow.
Now, more than ever, we need all nonprofit Chief Financial Officers to understand key facts about how fundraising works.
And we want them to understand that fundraising is a revenue center, not a place where cutting costs will save money. The development office is a source of cash flow.
If you cut fundraising, then you cut off your badly needed revenue stream. It’s that simple.
So today, Dr. Kathryn Gamble and I are writing about the finances of your organization. We both have a finance background with our MBA’s. Kathryn has managed a large advancement staff with budgets in the millions. It's a language we know well.
Check out our post: we're discussing how reducing your fundraising efforts now is like shooting your organization’s future cash flow in the foot.
We covered this in our Facebook live this week, here and it’s gotten lots of attention.
Do take care today. With the world upside down, we hope you can find some silver linings the gift of time at home.
Thank you, once again, for all that you do.
All our best,
