Where Customers Are Won and Lost in the CX Journey

Driving conversions through personalization - Hi John,

Over 50% of marketers worldwide said they saw an increase in customer engagement as a result of implementing more personalization, according to research from Acquia.

Although marketers and customer experience (CX) leaders understand the positive impact of personalization, few understand how to consistently deliver personalized experiences in any given moment across every touchpoint.

Register here for "Elevate Your Approach to Customer Experience: Insights From the Leading Edge of Personalization at Scale," presented by Merkle, and learn:

Key innovations in strategy and tech for personalized journey management (with a focus on retail) How to make or break personalization, decisioning, and journey orchestration Analytics and building blocks needed to create seamless and successful customer journeys How to map an effective CX management maturity plan

Reserve your seat now to join us on Thursday, January 27 at 2pm ET.

This Tech-Talk Webinar is sponsored content by Merkle.

Sincerely,
eMarketer Editors

P.S. Please forward this invite to colleagues and peers who may be interested in CX and marketing insights. Thank you!

Interested in sponsoring a webinar? Email advertising@emarketer.com

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