6 ways technology is transforming real estate | Who has the authority to decide whether to delay marketing of a listing? | Two appraisals, two values: It happens
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Real estate is undergoing a digital transformation, leveraging technologies such as blockchain, artificial intelligence and virtual reality to streamline processes. Blockchain enhances security and efficiency, while new platforms simplify rental and leasing industries. Meanwhile, fractional investing and smart home technology are also making property investment more accessible and appealing.
Answers About Multiple Listing Options for Sellers
Who has the authority to decide whether to delay marketing of a listing?
A seller must authorize their listing agent to delay marketing of their property. Listing agents representing sellers who choose to delay the public marketing of their listing must obtain from their seller a signed disclosure documenting the seller's informed consent to waive the benefits of immediate public marketing through IDX and syndication. Seller disclosure is required for both delayed marketing exempt listings and office exclusive exempt listings. Find more answers about NAR's new policy statement, MLS Options for Sellers, at facts.realtor.
Why might two appraisals of the same property result in different estimates of value? On the latest Drive With NAR: REALTOR® to REALTOR® Series podcast, host Marki Lemons Ryhal talks with Chicago appraiser Maureen Sweeney and Chicago Association of REALTORS® President Lutalo McGee, broker-owner of Ani Real Estate, about appraisal differences, how agents can help appraisers do their job, and how understanding appraisers' work can change the way you price listings. For a deeper dive, read Melanie McLane's "How Can Two Appraisers Value the Same Property Differently?"
As social media dynamics shift, brand leaders have increasingly turned to LinkedIn for engagement and visibility. Powell Communications Vice President of Digital Strategy Sarah Bertness Glawe recommends that they embrace short videos, assemble teams of optimization experts and develop CEOs' personal brands.
A home remodeling site recently highlighted the rising popularity of online searches for geometric designs in home interiors. When you have an opportunity to point out arches and geometric shapes in your listings, you bring a contemporary edge to your marketing.
Interior designer Kristina Phillips has transformed a red barn in the backyard of her Ridgewood, N.J., home into a design studio. "Function is first and foremost," Phillips says of her design philosophy. "And then, make it fun."
The property is situated in Tottenville, Staten Island, known for its suburban charm and proximity to local amenities. Jenine Milo is the listing agent.
The phrase "be the change" is a reminder for leaders to truly embody the transformation they wish to achieve. "Because you can't force someone else to change," writes Justin Bariso. "But when you focus on being the change, you start to see more of that change around you."
Real estate pros are emphasizing their commitment to fair housing this month as part of Fair Housing Month, which marks the 1968 passage of the Fair Housing Act. "The Fair Housing Act of 1968 was monumental," said Dave Snyder, president of the Reading-Berks Association of REALTORS®. "The act protects people from discrimination when they are renting or buying a home, getting a mortgage, seeking housing assistance or engaging in other housing-related activities."
Jim Bianco, CMT, President of Bianco Research, appeared on Fox Business on Friday to breakdown Federal Reserve Chairman Jerome Powell's remarks and discuss the potential impact of tariffs. Bianco said Powell's biggest concern is inflation and predicted the Fed chair would purposely drag his feet on any interest rates changes as tariff uncertainty continues. On tariffs, Bianco noted other countries are under more pressure to negotiate than the US, and if the escalating trade war is settled with a deal that opens up trade both ways it could create opportunities. "If we get a quicker resolution ... certainty would bounce back, the markets would bounce back and people would calm down," Bianco said.
Goldman Sachs has increased the likelihood of a U.S. recession within the next year to 45%, up from 35%, citing tighter financial conditions and policy uncertainty. The revision follows President Donald Trump's recent tariffs and mirrors actions by other banks such as JPMorgan Chase, which has placed the odds of a global recession at 60%.
The National Association of REALTORS® is America's largest trade association, representing more than 1.5 million members involved in all aspects of the residential and commercial real estate industries. REALTOR® Magazine is the official magazine of NAR, bringing expert insight to real estate trends, tools, and business strategies.
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