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| | Content Marketing
How can you get ready for 2018’s #holidays? Content marketers know the holidays work for their brands, but keeping them all straight can prove to be elusive. See this guide from Sprout Social to organize your 2018 marketing schedule. | | | | |
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| | The PR Industry
How PR pros can vanquish 3 common internal foes Key figures within an organization—or the culture itself—can present obstacles for even the most intrepid public relations pro. Despair not, valiant warrior; sally forth, using these weapons. | | | | |
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| | Infographic
A communicator’s guide to perfect blog posts Most organizations have blogs, so you must attract and keep readers’ attention as long as possible. This infographic reveals secrets for outstanding copy and best publishing times. | | | | |
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| | Writing & Editing
9 steps to better, more effective content writing The first step to better copy is to understand your audience. You’ll also improve if you find your voice, avoid interruptions, use helpful tools and read authors who inspire you. | | | | |
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