Virtual event: Learn neuroscience-driven storytelling techniques.

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VIRTUAL SUMMIT PRESENTED BY

RAGAN COMMUNICATIONS


Making Stories Stick:

The Neuroscience Behind Storytelling

Thursday, Jan. 23, 2020

1–3 p.m. Eastern time


Stories have been around for thousands of years.

The advantage we have today: understanding the brain science behind why great stories are effective.

Join us Thursday, Jan. 23 from 1–3 p.m. Eastern time for Making Stories Stick: The Neuroscience Behind Storytelling, and learn psychology-backed strategies for telling stories that inspire and retain audiences.

Attendees will learn:

  • How information overload is changing the way humans process information
  • Specific rules and tools from new behavioral science research
  • How to reach stakeholders the way they want
  • How to simplify story creation by using plots proven to have a powerful effect on the brain
  • Show the ROI of your storytelling efforts to senior leadership

The virtual summit contains two sessions:

•

Break through the noise: Use science to understand how to engage modern audiences

Elizabeth Edwards

Founder and president

Volume PR

•

Why and how storytelling works for business

Jason Small

Manager, corporate communications

Verizon

Learn to appeal to your audience in ways that inspire action. Join us from your desk or watch with your colleagues.

Register now

Questions? Contact Customer Service at cservice@ragan.com.

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