| Greetings, wellness, HR and comms pros—it's been a busy week. Organizations (and governments) are gearing up for Juneteenth commemorations; intensive research and testing is going into well-being incentives; and our research finds communicators have a single overriding budget priority. Read on.—The Ragan Team TOP READS Juneteenth rises to new prominence as organizations commemorate ‘America’s second independence day.' As wellness investments increase, some observers ask whether they're really improving workers’ well-being. 5 proven incentive ideas to engage employees and improve wellness ROI. Supporting women’s mental health, observing Juneteenth, and more: Curating the week in wellness June 14–18, 2021. More articles. Visit our website for additional trend stories, research, case studies and more. RESEARCH When it comes to a budget wish list, communicators have one overwhelming priority. Survey: The role of communicators expanded dramatically in 2020 as their organizations responded to a series of crises. STAT OF THE WEEK
In 2021, 90% of
employers credit well-being strategy as playing
a role in overall business strategy—with 28%
saying well-being takes a fundamental place
in strategy, according to Fidelity. Ragan acquires Communications Week with premier event Nov. 15-19. RESOURCES OF THE WEEK Great stories are picked up, passed on and shared. But how do you grab busy readers’ attention during this stressful time? A new guide from Ragan Consulting Group, “Brand Journalism on the inside,” demonstrates how to surface the compelling stories in your midst—even if your team is tiny. Check out this free download now. Crises sound alarm bells for communicators, but crises are not one-size-fits-all nor one-and-done events. Communicators, now more than ever, are taking on increasingly vital and sensitive responsibilities. In Ragan's Crisis Communications Guidebook, you’ll find tips and techniques, case studies, and salient takeaways from a compilation of our best reports on crisis comms. UPCOMING Ragan Virtual Workshop: Thought Leadership Strategies For Executive Communicators and Brand Managers
June 17, 2021 Ragan Webinar: How to Unify Your Workforce During Turbulent Times With Internal Communications
June 18, 2021 Ragan's Employee Wellness Workshop: Crafting Programs & Messaging for Effective Workplace Wellness
June 30, 2021 Ragan Virtual Conference: Employee Communications and Culture
July 29, 2021 | 