Your Buyers’ Nemesis: Student Debt, High Rent | A new survey emphasizes the importance of spreading the word about down payment assistance and student loan debt counseling programs.
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Your Home Owners’ Biggest Fear | A survey of 1,000 Americans reveals what has home owners the most afraid.
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A Cost-Saving Perk to Selling a Smart Home | A growing number of insurance companies are offering discounts to home owners who add smart-home tech.
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Is Your Marketing Message Connecting? | There are numerous ways you can measure how well your content online is resonating with visitors. Here are a few.
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This State Wants to Eliminate Utility Bills | California builders are in a rush to meet the state’s “zero net energy” code by 2020. But some are concerned that the new building requirements may come at higher costs to home buyers.
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How to Minimize Risks After Closing | Here are some common lawsuits that occur after closing and how brokers and agents can mitigate those risks early in the transaction.
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Creative Ways to Market Odd Spaces | One client’s closet is another client’s playroom. Plant imaginative ideas in your staging and marketing copy demonstrating how outdated rooms and home features can better meet the needs of today’s buyers.
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