Your Monday Dose of Marketing News
| YOUR DAILY DOSE OF | MARKETING | Discover The Daily Marketer, your go-to newsletter for up-to-the-minute content on the marketing world. |
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| Our News | | | How to Create a Social Media Marketing Strategy: 10 Steps to Success (2023) | The article discusses the importance of a social media marketing strategy for businesses and outlines ten steps to create one. The... | |
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| | Commerce publishers boast positive results post-Amazon Prime Day | Commerce publishers celebrate a successful Amazon Prime Day, attributing increased affiliate commerce revenue to a strategic focus... | |
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| | 20 July 2023 | Marketing Week |
| Attention's the Problem, Creativity's the Answer - As Ever | Explore the evolution of digital advertising in the '3rd Age of Effectiveness', as we delve into the challenges and opportunities of... | |
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| | Are NFTs dead? | Exploring the future of NFTs, media agencies predict a shift from expensive digital art to rewards and loyalty programs, suggesting... | |
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| | DON'T SKATE OFF | WE'VE GOT MORE |
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| | | Behind Carlsberg's new agency and marketing plan | Carlsberg's new marketing strategy involves a shift in agency, with iProspect taking the reins. The beer brewer's focus on digital... | |
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| | Why Kraft Heinz brand Primal Kitchen is tapping non-traditional OOH to target Gen Z | Kraft Heinz's Primal Kitchen is utilizing non-traditional out-of-home advertising and TikTok to engage Gen Z consumers, aiming to stand... | |
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| | 20 July 2023 | Marketing Week |
| Direct Marketing Spend Hits 17-year High as Brands Look for Short-term Wins | The IPA Bellwether report indicates significant uptick in both promotional and direct marketing spend during the most recent quarter,... | |
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