Hi There,


Last week FASO artists & creators sold over $63,811 worth of art, products through theFASO Art Marketing Platform.

As we continue to improve the reach of the platform it's gratifying for us see so many artists making a living doing what they love, and we're excited to be a part of what enables them to do that.


If you're not a FASO member -Click here to give us a try!

The article below written by Luann Udell, Regular Contributing Author for FineArtViews, continues to build on last week's topic about the "team" that's behind you as an artist, whether you realize it or not.

The article explores the obvious, not-so-obvious and even hidden "team members" that have been along your artist journey with you and made you who you are today.

By the way, for my latest thoughts on art marketing, posted daily, follow me on
Twitter.


Enjoy,

Clint Watson





In my Fine Art Views column last week, Who's On Your Team?, I shared how our experience, expertise, and perseverance with our art, helped us get to where we are today.


A commenter must have read my mind! They wrote:

"While this article was very interesting, it kind of perpetuates the whole artist as lone individual toiling away. In addition to all the mindset attributes you mentioned, the reality is none of (us) work alone. We do have a team and it is helpful to remember it. It may be those who encourage and support us literally and figuratively. It is certainly other creatives who are willing to share ideas, techniques, and resources. It is all those who help us, whether it is FASO support, the suppliers and shippers we use, or those who share their experiences. We all have a team. No one creates alone."

- Nancy A.

To which I replied, "Amen, sister, and stay tuned!" (Thank you, Nancy Allmand!)


My intention was to share my next column, "Call in the Experts!", including all these 'team members' Nancy mentioned. But I realized there's a step in-between, including many NON-experts:


We do not create art in a vacuum. Many, many people have helped us along the way.


Some are obvious, and some may be 'hidden' until we look back at our own 'creation story' and see those crucial influencers.


Obvious: That art class we took, and its inspiring instructor. The art degree we attained, with many, many more classes and instructors. That online workshop we took that expanded our horizons. FASO web-hosting for artists, and their AMP (Art Marketing Playbook), available even to non-subscribers.


The books, magazines, newspapers, websites, etc. that featured us and our work, and helped us grow our audience. And of course, as Nancy mentioned, our customers, who support us by actually buying our work.


The gallery owners/managers who took on our work and market it to their audience. Even the calls-for-entry/exhibition proposals that give us opportunities to share our work with a new audience.


A little less obvious: That person who always saw the artist in us, and who gently encouraged us, even as we constantly heard family members exhorting us to "get a real job".


Our audience, who many not have the money nor the room to collect our work, but who truly appreciate it-and constantly let us know!


The people who taught us how to make, market, and sell our art. The people who share our work, our words, and help us grow our audience.


The art supplies store that struggles to still serve artists during the shut-down orders, and the on-line retailers that fill in where they can't.


The hidden: The people whose hearts have been lifted by our work, our painting/jewelry/music/teaching/creative work, who we may never hear from. (But when we do, what a gift!)


Our partners, who may graciously lift the burden of making tons of money from our work (or at least allow us the time and space to get there!) The challenging instructor who doesn't pull their punches, who tells us exactly what we're doing wrong, and shows us how to fix it.


In her comment, Nancy even mentioned the companies who ship our work. So true! In one of those oddly-synchronistic moments, I met a new artist in our complex last week. She was packing a huge wood crate in our shared parking lot, and I asked her about it. She said, "Yeah, it's a huge order of glasswork.


But I didn't make the crate, my partner did!" What a great team member her partner is! And whatever shipper will deliver it, yes, that's part of her team, too.


The more deeply-hidden: The people who told us we weren't good enough, who pissed us off enough for us to finally see them for what they are: Unappreciative, simply unkind, or who were envious of what we have. I've had many incidents of people, some with good intentions, some not so much, who caused me pain in my art career. But when I look back, I can even see their gift, in a positive way.


The people who discouraged me made me realize that the only person who can prevent me from making the work of my heart, is ME.


Next week, inspired by my latest shrine-building project, I really will talk about the experts to call! But until then, I'm grateful to Nancy, because we are on the same page when it comes to recognizing our team.


And your homework, should you choose to accept it, is to take a few minutes to consider your own team. Think back to what, and who, kept you on this heart-based path to making, and sharing, your art with the world.


Behind every tiny decision was a person who made that happen, even if some can take us years to truly see. For extra credit, share some that I've missed, in the comments!


Your shares and comments are always appreciated, and you can check out my blog on my website (below my name) for more articles on creating.

Regards,

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Luann Udell

Regular Contributing Author, FineArtViews

www.luannudell.com



PS - This is Clint again. I hope you enjoyed Luann's article about the "team" that is behind you in your artist journey. If you're looking for additional ways to get a team of people behind you, check out AMP (Art Marketing Playbook) that has been proven to increase sales for thousands of artists.








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