| | | This week, the first ever cashierless store opened in the UK: a Sainsbury’s Local supermarket that is experimenting with using the brand’s Scan, Pay & Go smartphone technology instead of tills and cashiers. This is one of the many innovations that have led some experts to speculate that the UK – along with other regions of the world like Eastern Europe and South-East Asia – is rapidly heading towards a cashless economy. |
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| | Unlock 30,000+ pieces of content and insights, as well as elearning, data and tools with an Econsultancy subscription. All designed to supercharge your marketing abilities and save time, money and countless hours of research. |
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Getting to Grips with Market Research and Insight
Our new best practice guide identifies common marketing and business problems that research can help solve and provides a practical introduction to the main research tools, techniques and methodologies that can drive faster customer-centric decision-making. |
Amazon: Lessons and Success Stories
With Amazon recently becoming a trillion-dollar company and the only one to operate in as many sectors as it does, there is a lot that marketers can learn. This report will delve into the pillars of the company’s success, exploring the key learnings for marketers at every point. We'll also explore the company’s competitors and its future, concluding with a summary of actionable takeaways. |
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| | When it comes to customer experiences, there’s a pretty big disconnect between how marketers assess their effectiveness and the unfulfilled expectations of consumers. It’s OK, we can fix this. The results of an Acquia-commissioned global survey, “Closing the CX Gap: Customer Experience Trends Report 2019,” present a huge opportunity for a course correction for marketers. More than 5,000 customers and 500 marketers were surveyed. |
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| | Webinars are the best way for you to engage with your prospects, but do your webinars ROCK? Attend “Webinars that Rocked, 2018” and see great examples of webinars that raised the bar in 2018. In this session, you will experience: webinar examples from some of today’s leading brands, new webinar formats, examples of engaging audience experiences and how video has transformed webinars. Register now and learn how to turn your webinars into rockstars. |
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| Econsultancy Pulse is a round up of the latest action in the world of marketing and ecommerce. |
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