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| | News & Analysis on Supplements, Health & Nutrition - North America |
Special edition: Exploring a new era for pet supplements
US consumer spending on supplements for dogs and cats is about $2.5 billion, with horses worth an additional $800 to $900 million, so itâs obvious why more human dietary supplement brands are exploring the potential of the adjacent market. So what are the growth categories? How are postbiotics changing the game? Whatâs happening with mushrooms?
In this special edition, weâll explore the key trends, the leading brands, the market opportunities, the quality standards and key ingredient suppliers, and more. | |
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