Your end of week marketing digest by The Daily Marketer
| | | YOUR DAILY DOSE OF | | MARKETING | | Discover The Daily Marketer, your go-to newsletter for up-to-the-minute content on the marketing world. |
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| | Our News | | | | | | TIKTOK'S GUIDE: CONVERTING FANS TO CUSTOMERS ON ECOMMERCE (2023) | | TikTok's rapid growth presents a golden opportunity for brands to connect with customers and boost online sales. Discover why businesses,... | | |
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| | 30 June 2023 | Marketing Week |
| | L'ORÉAL LEADS THE WAY WITH CROSS-MEDIA TRACKER TRIAL, A POTENTIAL 'REVOLUTION' | | L’Oréal, EE, P&G, Unilever, and PepsiCo are participating in the first trials of ISBA's cross-media measurement tool Origin, which... | | |
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| | | | | | MAGIC SPOON'S SUCCESS: MILLENNIALS AND GEN Z FLOCK TO NEW CEREAL COMPANY ON TIKTOK AND INSTAGRAM | | Cereal brand Magic Spoon is adjusting its social media strategy to engage younger customers. They are letting non-influencers try the... | | |
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| | | | MEDIAMATH SEEKS BANKRUPTCY PROTECTION | | MediaMath, a major player in digital media, has filed for bankruptcy protection after failed negotiations with potential buyers. This... | | |
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| | | | DON'T SKATE OFF | | WE'VE GOT MORE |
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| | | | | | META TO LAUNCH THREADS, THE THURSDAY TWITTER RIVAL | | Meta's upcoming microblogging app called Threads, set to be released soon, is arriving at an opportune time as disgruntled Twitter... | | |
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| | | | TYPEFACE RAISES $100M AT $1B VALUATION, PIONEERING GENERATIVE AI FOR BRANDS | | Typeface, a prominent generative AI company, recently completed a successful Series B funding round, securing $100 million in investments.... | | |
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| | | | 28 March 2023 | Marketing Dive |
| | PEPSI'S MAXIMALISM EMBRACE: FIRST VISUAL OVERHAUL IN 14 YEARS | | Pepsi, known for its creative collaborations like the recent Peeps partnership, is shaking up its visual identity to match the lively... | | |
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